Green Banking

I have very closely watched the evolution of Carbon Economy. I am convinced that a huge market is opening up in front of us and there is money to be made in this market.

A host of new products and services are going to get launched by the nimble footed to address various opportunities that this market will throw up.

Here's one product idea - "Green Banking"

It is better explained by an example - Consider an Auto Loan Software. Features can be added to the product that allow capture of data to enable a banker to make a distinction between regular autos and green autos. Based on the distinction, bank can have a different loan rate for green autos, which can be lower than the regular rate. Offering varying loan rates based on the green credentials of the product is banks prerogative, however, a technology product can make this option available to the banks by building the relevant features in the products.

Extrapolate this over various other products that the banks offer and you will get the idea of how "Green" can enable banks create a slew of new products for their customers. Consider this, as the customers become more environmentally conscious, they probably will want banks to have those "Green" services/products.

I am sure "Green Banking" will become another product like "Islamic Banking"